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Xbox Series X | S


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@Wahwah* I don’t disagree with you, except to say that it remains to be seen if Microsoft can make a success of the iPhone business model but for consoles. I think all the challenges I outlined in my earlier post are illustrative of how it’s not a like for like comparison and will need a certain amount of vision from Redmond to execute. 

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They should have gone with Xbox One Zero (or Xbox10 / X10). Leapfrogging their original problem of looking a generation behind Sony if they'd gone down the route of Xbox2 etc. Then adopt Nvidia's numbering convention with future machines being X20, X30. By the time Sony get to Playstation 10 they'd be X60!

 

...I don't really care.

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2 minutes ago, Ran said:

adopt Nvidia's numbering convention with future machines being X20, X30. By the time Sony get to Playstation 10 they'd be X60

A Series of X branded consoles, you say? 

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17 minutes ago, Pob said:

I don't think it's a numbering scheme, I think it's a signifier of the 'trim' level, like Zetec/Ghia or whatever it is Ford use for their cars. You do raise a good point about what the next one will be called, assuming it'll be on the market at the same time as the Series X. Xbox Series X Pro or something? Or maybe just rely on the year, like MacBooks, and keep the name the same - Xbox Series X - until they stop selling client-side consoles?

 

Ah - now I understand you. Yes, that makes more sense.

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15 minutes ago, Wahwah* said:

Seriously? There's two generations, One and Series. 

 

Each has an S and an X variant. 

 

That's it.

 

What's confusing? 

 

Yes, that is all very clear!

 

For a corporation looking to sell a brand to then be diluting that brand name with an increasingly ludicrous and complex naming convention is not that great.

 

You are seeing this all through the lens of someone who spends way more time on a games forum - watching, reading and  ingesting news about video game hardware and software than the average person. Remember those stories of consumers who did not realise that Wii U was a new console? That is was an add on or something? Why do you think that might have been?


Sony, despite making one of the most shit awful looking pieces of hardware I have ever seen, have at least been consistent with their incremental generational naming. It is boring but it is simple and, consequently, it is not at all difficult to work out which is the latest hardware and that they are now selling that latest iteration to the consumer. There is literally nothing in MS's naming that offers such insight without prior knowledge of the product and that is not an assumption any company should be making. It is just a small halt on the thought process that is entirely unnecessary,

 

As an aside, I wonder if the Series X name was dreamt up by an exec who noticed how popular the infantile, and still cringe inducing, XBONE contraction became and decided to offer the kids the equally awful SeX for this generation?

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I think the names are a bit shit but they started down that path and now have to make the best of it, I’m assuming with the One S & X they’ve established the base and pro models are are just continuing that. However, I do think the ‘series’ part of the name is superfluous and rubbish.

 

Is the Series S model actually an official thing or is it something that everyone is assuming at this stage?

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Guyz... GUYZ!

 

I want to buy a Macbook Pro from Apple, but they are all just called the Macbook Pro, how do I know which one I will be getting? I might end up with one ten years old as I am trying to make a really stupid and laboured point about my less favoured console manufacturer.

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3 minutes ago, Mike S said:

 

Yes, that is all very clear!

 

For a corporation looking to sell a brand to then be diluting that brand name with an increasingly ludicrous and complex naming convention is not that great.

 

You are seeing this all through the lens of someone who spends way more time on a games forum - watching, reading and  ingesting news about video game hardware and software than the average person. Remember those stories of consumers who did not realise that Wii U was a new console? That is was an add on or something? Why do you think that might have been?


Sony, despite making one of the most shit awful looking pieces of hardware I have ever seen, have at least been consistent with their incremental generational naming. It is boring but it is simple and, consequently, it is not at all difficult to work out which is the latest hardware and that they are now selling that latest iteration to the consumer. There is literally nothing in MS's naming that offers such insight without prior knowledge of the product and that is not an assumption any company should be making. It is just a small halt on the thought process that is entirely unnecessary,

 

As an aside, I wonder if the Series X name was dreamt up by an exec who noticed how popular the infantile, and still cringe inducing, XBONE contraction became and decided to offer the kids the equally awful SeX for this generation?

You’re right, everything should be named literally so people don’t have to think for more than a couple of seconds.

 

I’d like a pint of beer 3 to go with my curry 2, please.

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35 minutes ago, Wahwah* said:

even if you have to be told "this is the new one".

 

And that, in a nutshell, is everything that is wrong with it from a marketing perspective.

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S and X have been used for ages in consumer electronics, cars and so on, I really think some people are massively overstating any confusion that resides. 
 

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Just now, JPL said:

You’re right, everything should be named literally so people don’t have to think for more than a couple of seconds.

 

I’d like a pint of beer 3 to go with my curry 2, please.

 

Yes, that is EXACTLY the same.

 

You got me!

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Just now, Stanley said:

S and X have been used for ages in consumer electronics, cars and so on, I really think some people are massively overstating any confusion that resides. 
 

 

The point being that any confusion is too much confusion when selling a product. Even more so when a leading competitor in the space is very, very clear in their branding.

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7 minutes ago, layten said:

Guyz... GUYZ!

 

I want to buy a Macbook Pro from Apple, but they are all just called the Macbook Pro, how do I know which one I will be getting? I might end up with one ten years old as I am trying to make a really stupid and laboured point about my less favoured console manufacturer.


I don’t think anyone is saying that are they?

 

I wasn’t, anyway.

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15 minutes ago, layten said:

Guyz... GUYZ!

 

I want to buy a Macbook Pro from Apple, but they are all just called the Macbook Pro, how do I know which one I will be getting? I might end up with one ten years old as I am trying to make a really stupid and laboured point about my less favoured console manufacturer.

 

I don't think anyone can deny the Apple hardware lineup has become increasingly confusing over the past few years, with Macbooks, Macbook Airs and now MacBook Pros with two different generations of CPUs in them. There are also frequent posts in the iPad thread by people trying to figure out what the difference is between the various models.

 

I don't think anyone is saying this is a disaster or trying to score points as you're suggesting, either. Bit of a strawman, that. It's not as clear as PlayStation 5, that much is clear. Whether or not it hurts them going forward in the same way that Wii/Wii U hurt Nintendo, is another matter. If they discontinue the Xbox One line it solves a lot of the confusion and they just have to deal with people not knowing this is a new generation of consoles. They've got the marketing budget to solve that problem.

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17 minutes ago, Kryptonian said:

Is the Series S model actually an official thing or is it something that everyone is assuming at this stage?

 

It's not official. There's been reputable leaks that it's a real thing to be unveiled in August and a profile for it exists in the XSX development kit.  It might not be called the S though. Goodness knows what it'll do to this thread if it's called the Xbox Series A.

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14 minutes ago, Mike S said:

 

The point being that any confusion is too much confusion when selling a product. Even more so when a leading competitor in the space is very, very clear in their branding.

Didn’t seem to affect sales of Xbox 360, or explain why the very clearly delineated PlayStation 3 struggled so much.

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15 minutes ago, layten said:

Guyz... GUYZ!

 

I want to buy a Macbook Pro from Apple, but they are all just called the Macbook Pro, how do I know which one I will be getting? I might end up with one ten years old as I am trying to make a really stupid and laboured point about my less favoured console manufacturer.


if you’re buying from Apple they’ll sell you the most expensive one, and you’ll get the laptop you deserve.

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2 minutes ago, monkeydog said:

 

It's not official. There's been reputable leaks that it's a real thing to be unveiled in August and a profile for it exists in the XSX development kit.  It might not be called the S though. Goodness knows what it'll do to this thread if it's called the Xbox Series A.


Thanks :)

 

Xbox Y

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2 hours ago, Stanley said:

Haven’t MS mandated that all software must run on the older models, at least for the first 18 months or so until the new systems are bedded in? 

 

No. All of their 1st party stuff will, but 3rd party doesn't have to. 

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Just now, Mr Tony said:

 

No. All of their 1st party stuff will, but 3rd party doesn't have to. 

Thank you, I know some have already stated they will do it, CD Projekt Red with Cyberpunk for example. 
 

Naming aside I think pricing is much more important. Rumours suggest Series S (or whatever it ends up being named) could undercut the PS5 Digital by anything up to £100, if that’s the case then it’s way more of a threat than naming conventions. 

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1 minute ago, Mr Tony said:

 

No. All of their 1st party stuff will, but 3rd party doesn't have to. 


trying to think of third-party exclusives:

 

what will be the first game to push the series X without having to worry about any kind of parity with a PS5 version?

 

you know, really allow the devs to stretch their legs. AND leave the current gem for dust...

 

Something indie?

 

 

 

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Isnt Xbox One stock slowly drying up now (thought I heard that here somewhere)? Wouldn't be surprised if MS are buying back unsold stock from retailers to ensure that when Granny goes to buy that new shiny Xbox for Billy she can only pick up latest one come Xmas.

 

Either way, I had better educate my wife on the naming convention as she is meant to be "sorting out" a Series X as a joint birthday/xmas present for me. She usually gets my Curry order wrong so she probably shouldn't be trusted with this.

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the other mind mangler is that the NBA game is not using smart delivery so you either buy the Xbox One version at $60 or the Series X version at $70

 

However if the Series X is back compatible with "most" titles will it play the $60 version anyway through b ack compatibility :D

 

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1 minute ago, Jg15 said:

Isnt Xbox One stock slowly drying up now (thought I heard that here somewhere)? Wouldn't be surprised if MS are buying back unsold stock from retailers to ensure that when Granny goes to buy that new shiny Xbox for Billy she can only pick up latest one come Xmas.

 

Either way, I had better educate my wife on the naming convention as she is meant to be "sorting out" a Series X as a joint birthday/xmas present for me. She usually gets my Curry order wrong so she probably shouldn't be trusted with this.


Serves you right for wanting a biryani x and pilau s rice though really.

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2 hours ago, Stanshall said:

 

It may be more comfortable to dismiss all criticism this way, but the discussion exists because of the poor naming decisions. I don't think you believe that I'm trolling but I don't appreciate the implication at all. Go back to the points I made about language and lettering and we can happily try again, though. 

 

It's a mass mainstream product, not a tyre rim, and clarity and simplicity is therefore fundamental. If you disagree with that idea, why do naming conventions exist and why do teams spend so long deciding on product line naming conventions and structures? They don't always make good decisions, of course, but why do they put so much time into it if they could just slap on a UPC and say figure it out? 

 

@JPL is absolutely right that the pricing normally tells much more than the name itself, but that doesn't invalidate the basic linguistic points I made about the naming choices. I consider myself firmly in the Xbox bubble with a One X, Game Passed up to the tits and a Series X on day one, but I can still consider that not every decision they make is impervious to criticism. 

 

I think it's more that it's a deeply boring conversation we've had multiple times in the last 6 to 12 months and it's not going to bother anyone in the real world.  So while I think your points make sense (and introduce some new arguments) for the most part most people who would like to talk about other stuff are rolling our eyes over the same argument again.

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1 minute ago, Clipper said:

the other mind mangler is that the NBA game is not using smart delivery so you either buy the Xbox One version at $60 or the Series X version at $70

 

However if the Series X is back compatible with "most" titles will it play the $60 version anyway through b ack compatibility :D

 


will the Xbox one version have the Xbox series x enhancements?

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It won't have the exact enhancements the Series X $70 version has - BUT will it have automatic improvements that the back compatibility can provide when it runs an Xbox ONE game :D

 

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To be honest, whilst navigating through the vast sea of new TVs on the market, the Xbox thing is really not difficult. 

 

Christ alive, TV naming conventions is a clusterfuck of epic proportions...

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  • Mr Tony changed the title to Xbox Series S - £249 - 10 November. Get ready for 8am Tue.
  • djbhammer changed the title to Xbox Series X | S
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  • Talvalin unlocked this topic

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