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No Time To Die: Bond 25 - Delayed Yet Again to November 2021


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All these delays are leading to product placement issues :lol: By the time the movie is out, some of the products will be outdated so there’s talk of reshoots, editing or other replacement. 
 

https://www.theverge.com/tldr/2021/1/27/22252018/james-bond-no-time-to-die-hmd-global-nokia-phones-product-placement

 

It seems there’s already been an example in the advertising, with a shot of Lashana Lynch holding a Nokia phone. There’s two identical shots from March and September 2020, except the phone has been modified to a newer model. 
 

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1 hour ago, Sarlaccfood said:

Happens all the time even before covid. People just have no idea.

 

True: the example I heard about is that when Tony Stark drives an Audi at the end of Age of Ultron, it was filmed with a real car on set, and then for the film's release it was replaced with a CG version of the updated model.

 

However the difference is that presumably that Avengers change was anticipated during production, and was all completed in time for the film's original release date; whereas with Bond it's an effect that would never have been needed if it hadn't been delayed.

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1 hour ago, Nick R said:

 

True: the example I heard about is that when Tony Stark drives an Audi at the end of Age of Ultron, it was filmed with a real car on set, and then for the film's release it was replaced with a CG version of the updated model.

 

However the difference is that presumably that Avengers change was anticipated during production, and was all completed in time for the film's original release date; whereas with Bond it's an effect that would never have been needed if it hadn't been delayed.

Ha yeah that’s the example I was thinking of but yeah fair point. 

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41 minutes ago, Monkeyboy said:

I don’t recall the product placement being so obvious in pre-Craig Bond movies. Or is it just me?

 

The watches at least have always been a fairly consistent product placement.

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5 minutes ago, Art Vandelay said:

The other is when someone asks if his watch is a Rolex or something and he's like "Nah mate, Omega. Water resistant to 50 metres. Quartz powered too so you're not having to replace the little battery at Timpsons every few months." Haven't seen it for a while but fairly sure that's accurate.

 

We've been over that one before, in this very thread! :quote:

 

 

 

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Aston Martin, Lotus & BMW have had a decent ammount of exposure from the films.

 

Likewise, while maybe not a huge seller in the UK, Walther PPK pistols. How many other films do you watch where they constantly name-check the type of sidearm the protagonist uses?

 

https://www.brandchannel.com/2012/10/05/skyfalls-most-important-product-placement-not-the-heineken-in-bonds-hand/

 

Similarly, Glock pistols getting a boost after being namechecked in Die Hard 2.

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6 hours ago, Monkeyboy said:

I don’t recall the product placement being so obvious in pre-Craig Bond movies. Or is it just me?

The product placement goes back to the ‘60s films, believe it or not. Even the first Bond film has not-subtle plugging of Red Stripe lager. 

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6 hours ago, MardiganX said:

 

The watches at least have always been a fairly consistent product placement.


Casino Royale’s watch placement was especially shameless though. It was so blatant it reminded me of this.

 

 

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47 minutes ago, Haribokart said:

Craig's first movie had so much blatant product placement that @Floshenbarnical used to call it Casony Royale :lol:

 

The Craig movies are a series of advertisements tied together with some fucking and punching. 

 

They come across like the advertisements were written first and then the rest of the plot was manipulated around them to provide context. Egregious

 

And let's not forget Skyfall, the worst movie of all time, the plot of which contained more holes than a colander and more Deus Ex Machina than a popular series of videogames featuring a futuristic setting and body augmentations, all tied together at the end with Adult Home Alone.

 

And before I go, let's discuss Spectre, the major plot twist being that Dr. Evil Blofeld is actually Austin Powers' Bond's long lost brother, which you may remember being the major plot twist in Goldmember, an apparently prescient series of films parodying the Connery era of Bond films - they actually ripped off the plot from a parody of their movies, and played it all earnest and gritty. Woeful

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When Fleming wrote the Bond novels, they were full of exotic and glamorous locations, cars and food, which people in '50s Britain that was still at the tail end of rationing could only dream of experiencing.

 

Fleming's choice to namecheck brands in his novels is not the same thing as product placement: he wasn't being paid to mention them. (I found this Medium post about 007 product placement which says that he once said: "My books are spattered with branded products of one sort of another as I think it is stupid to invent names for products which are household words.") Another difference between those books and the modern films is that many of the things that Fleming featured were probably more out-of-reach for '50s audiences than Sony laptops and phones are to most movie viewers of today.

 

So generally I don't find product placement in Bond films distracting when it's for luxury brands, because that's a traditional part of the series. But when it's for more mundane things that anyone can buy, that's when it can stick out as out-of-place.

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Bond is nothing. The last Michael Bay movie I ever tried to watch was The Island. I went to see it with my dad while back home from uni.

 

 

I walked out and sat in the lobby at about the point Scarlett spotted her model self for the first time. It was in the days before smart phones and I remember trying to entertain myself on my Erickson whatever with BBC news text articles.

 

I've only ever revisited clips from that movie to recall the story, but wow.

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1 minute ago, Nick R said:

 

That is true, its plot makes it one of the easiest blockbusters to nitpick of the last decade.

 

But the film is such a confident ride with so many great individual bits (and that cinematography) that problems with the connective plot threads are not something that really bothers me.

 

Fair enough. It bothered the shit out of me.

 

1 minute ago, Nick R said:

Can you point out a single example of deus ex machina in Skyfall? Yes, it has lots of lucky escapes and implausible coincidences, which you might find unsatisfying - but that does not mean the same thing! For example, "the villain has incredible planning skills and unlimited access to MI6's computers" is implausible and relies on characters' stupidity, but as it's well established, nothing that follows from it qualifies as DEM.

 

Perhaps there's not any true deus ex machina and perhaps there is, but implausible coincidences are, to me, just as annoying and dissatisfactory, and the film is riddled with them. For example, Silva's entire plan to assassinate M banks on Q connecting the laptop at exactly the right moment. If he'd gone for lunch, or had something else to do, he would have allowed the laptop to access the servers too late and the plan would have failed. If he'd attempted to decrypt it in a quarantined environment, the plan would have failed. So that's dumb. Luckily it all fell into place even though the odds were heavily stacked against him.

 

Even worse, Bond actually manages to catch up to Silva in the underground. All is not lost, however, because Silva has planted a bomb which he detonates, causing a train to come through the ceiling and facilitate his escape. A train that just happened to be coming at that precise moment. The planning of which relies on Q's impeccable sense of urgency decrypting a laptop in an unsecured environment. What if the train was late like usual lol

 

It's a load of shit and everyone knows it

 

1 minute ago, Nick R said:

Funny how critics of the film dismiss that final action sequence by comparing it to Home Alone, while fans are more likely to compare it to Straw Dogs! By this point it's become as lazy a comparison as "Avatar is like Pocahontas/Ferngully/Dances with Wolves/The Last Samurai/The Smurfs"...

 

I liked that ending action scene because I don't think "base defence with very limited resources" is a kind of action sequence we've really seen in a Bond film before. (Normally he's breaking out of enemy lairs, not defending his own.) And I think it's executed really well - I don't know why that final act gets so much flak.

 

It's lazy, usually boring trope and it's been done to death, and (in my opinion) was done poorly in a silly fashion here. I'm glad you enjoyed it, it just came across as tired and derivative for me. Calling the comparison "lazy" is a bit annoying really - if it's accurate, then it's not necessarily lazy. The whole thing felt like it was tacked on last minute, like the Two-Face charade in the Dark Knight.

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I think the major problem with that one is the first two thirds of the film reveals itself to be completely pointless as soon as Silva marches into that meeting and starts shooting everyone. Why did he have to go through all the rigmarole of laying down a series of tantalising breadcrumbs for Bond to follow when he could have just followed pensioner Judi Dench about and smashed her head in with a rock or something at his leisure? I appreciate the baddies need to completely over engineer their devious plots but in any kind of reality it wouldn't have even got out of the gates. If Bond doesn't happen across that casino chip old Silva will be sat on his little island for years waiting for nobody to arrive. It looks the part but that film is a shiter. 

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9 hours ago, Art Vandelay said:

I think the two worst product placements in any film I've ever seen are in Craig ones. Where he lands in Jamaica and pops to the rentacar to fetch the keys to his Ford Focus before five minutes of swooping shots of him tootling around is especially blatant. At least he upgraded to a family saloon rather than a compact I guess. The other is when someone asks if his watch is a Rolex or something and he's like "Nah mate, Omega. Water resistant to 50 metres. Quartz powered too so you're not having to replace the little battery at Timpsons every few months." Haven't seen it for a while but fairly sure that's accurate.


I don’t think any movie will ever beat I Robot for bad product placement.

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I don't usually notice it if Im honest so it has to be pretty heinous for me to spot it. The funniest I have seen is the bizarre product placement of Sun Oracle "servers" in MCU films - I have no idea why they are paying for that.

 

(to stay on topic) I haven't seen much in Craig bond films but then I can only stomach watching them once. Brosnan ones had that car he controlled with his phone? That stood out to me massively at the time but now I cant recall what phone it is, or what car.... BMW?

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29 minutes ago, Clipper said:

I don't usually notice it if Im honest so it has to be pretty heinous for me to spot it. The funniest I have seen is the bizarre product placement of Sun Oracle "servers" in MCU films - I have no idea why they are paying for that.

 

(to stay on topic) I haven't seen much in Craig bond films but then I can only stomach watching them once. Brosnan ones had that car he controlled with his phone? That stood out to me massively at the time but now I cant recall what phone it is, or what car.... BMW?

 

The car was a BMW, but the phone was a fictitious Ericsson model. The branding was still there though, even if your own phone didn't have a car remote, fingerprint scanner (lolzors at the rubbish phones of the past), or electrocution-prongs.

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14 minutes ago, Chadruharazzeb said:

Seriously, if it's egregious product placement you're after just watch an Adam Sandler "comedy". 

 

The one with the Royal Caribbean advert in was staggering.

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4 hours ago, Pete said:

My favourite product placement ever is in house of cards:

 

Oh my, the cringe in that was so bad it's curdled my milk. I'm surprised the Sony branding didn't flash up on screen as he spoke.

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